How to Make your Facebook Business Page Engaging Practically anyone you talk to these days regarding Facebook laments on the subject of getting more people engaged on their Facebook business page. Often they will turn to software for pumping up their Likes to get more traction, when in reality, a strategy based on sound simple […]

Marketing Your Small Business with a Minimal Budget You know you must market your small business to gain any headway against the competition, but are hard-pressed to put together what may even be called a reasonable budget. Never fear, however, as to day marketing your small business online is easier and less expensive than ever […]

Get Social Media Off to a Roaring Start with these 15 Tips Everyone’s got to start somewhere, and social media is just too big a sea of people not to dip your feet into. Rather than allowing yourself to feel overwhelmed, take a peek at these 15 social media tips here and see if they […]

7 Video Ideas You May Not Have Thought Of It’s probably not earth shattering news that video is taking the online world by storm, and in fact Cisco Systems is predicting that by the year 2017 more than two-thirds of all web traffic will be video. This is both bad and good for marketers, since […]

You might have heard of conversion optimization but were concerned that this fell somewhere into the practice of dark arts. Not so. Optimizing your pages and offers for conversion is the best way to make the most of your present traffic, and be set for when you have even more traffic. Conversion optimization merely involves […]

SEO for ecommerce is not all that much different than SEO for anything else, however it does have some unique aspects you’ll want to keep in mind. With quite a few new players in the e-commerce game as of late, the need for getting your site noticed and ranked ahead of the others is extremely […]

Social media is nothing if not constantly in a state of change, which at first glance can be quite discouraging. We may already feel as though it’s next to impossible to keep up, but I would argue that more often than not, these changes are improvements, and designed to make things easier and more effective, […]

You need to set up an online e-commerce store for your business but are totally overwhelmed at the alternatives laid out there before you. Hosted or self-hosted? Expensive all-in-one solution or piece it together? We feel your anguish, and in the interests of making life a bit easier in this regard, we’ve come up with […]

You may have seen something come across your screen concerning Facebook Instant Articles for mobile, and were wondering just what this is and is it going to benefit a small business like me? Well, the answer is yes, just not yet. Facebook Instant Articles are a new platform for publishing content on Facebook that load […]

4 Tips for Using Facebook in your Content Marketing There’s simply no way if you’ve been marketing for any length of time that you haven’t been advised that Facebook, and social media in general, is essential to your online success. I would say that’s very true, but with one major caveat: you have to know […]