3 Solutions to Increase Your Blog’s Reach
Marketers must never get left out, and since blogging has become an important part of inbound marketing, small companies must place more focus on this plan. This fact becomes evident once you realize 33% of Millennials rely heavily on blogs before they decide to make a purchase. An ideal blog, however, will likely not do much if it’s not constantly growing. Here’s how you can make that happen.
Get Customer Email Addresses
Getting contact information from your customers is a vital aspect of many marketing strategies. After all, you would not even have an email campaign without these addresses. If you wish to increase blog traffic, however, you will need to keep this list growing. You can at least notify everyone on your email list that a new blog is up, so the bigger this list, the greater blog traffic you will get.
Center on the Social Media Aspect
You will of course share your blogs on social media, but there are some things you may want to alter. The title you develop, for example, may work flawlessly for search engine optimization but not so much for social media. You must make the title fascinating for peopleto open and share your blog. Thankfully, Facebook will let you click on a blog’s title and alter it before sharing it. Use this tool.
Never Use the Nickel and Dime Approach
Some entrepreneurs see hosting a blog as a hassle that simply takes time from their day. Granted, it does take some time to post and promote blogs, but the payoff is definitely worth it. Because of this , you must never slack off on creating content. If you are only posting one blog a week, you could easily double your website traffic by posting two. In the end, getting people to your site is the only method to snag those who will keep coming back.
Make sure to frequently focus on providing great content through your blog. By doing this, however, you have to always strive to build upon the reader base you currently have.
