Significant Marketing Lessons from Game of Thrones
In both online and offline advertising, local business owners must be just as vigilant. Change unsuccessful advertising and marketing strategies when they are broken. Use real-time advertising if a newsworthy event occurs. For a local business to survive, it must be adaptable.
Learn to Change
Arya Stark’s depart from King Landing only led to being taken by Harrenhal, followed by escaping again and tagging along with the Brotherhood without Borders. That was before running off and being captured by Hound. The point here is that she always adapted.
Local companies, in their online and offline marketing, must abide by the same rule. If a marketing strategy is not working, change it out. If something newsworthy happens that allows a little bit of real-time marketing, take advantage. Being adaptable is the only way to survive.
By no means Become Complacent in Victory
When Oberyn was in combat against Clegane, he had virtually won the battle. Unfortunately, he made the error of becoming complacent under the belief that he had won. This led him to demand Clegane admit to his criminal activity, and this was just the delay needed for Clegane to kill Oberyn.
Quite a few marketers take a break from content marketing after putting out one great piece. They think it will carry them for some time, but bear in mind that some of your competitors put 42 percent of their budget towards content marketing. It’s essential to always press on.
Listen To What’s Taking Place
Lord Baelish and Varys have many spies between them who monitor what’s going on at all times. Small business owners similarly need to monitor the discussion. Stay abreast of what people are talking about on review sites, and reply to make things right if something went wrong. Additionally, it does not hurt to spend a bit in online reputation management to control the chat.
Game of Thrones is more than just a great show. It can educate us droves of marketing lessons. Khaleesi is coming to Westeros, and these points can help get her in your company!
